What We Do
Defy Doom is a social impact focused business training and support platform dedicated to enabling an inclusive social innovation sector we think the world needs. We believe the solutions to today’s challenges can be found within the communities closest to them. Our mission is to help you start or grow your social venture, deepening the impact you make along the way. We do this by delivering workshops, programmes, coaching and events.
Meet The Founder
Hi, I’m Caesar, recovering anthropologist, turned professional coach and resident explorer at Defy Doom. I’ve supported hundreds of social entrepreneurs to start and grow sustainable impact driven ventures over the last few years. Join me as I connect and support 100 emerging leaders this year who have their own unique way of defying doom.
EXPEDITIONS


























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What people say
“Caesar is a great business counsellor, she's friendly and provides advice that is practical and achievable. She helps and encourages you to dig a little deeper, think outside the box and achieve more. You can tell she has a passion for helping others...”
Temi Isura Market
Young People Insight CIC
“The ability to freely speak about my business and my struggles, without being judged and helping me to come to realisations about where I'm at. Caesar is very patient and understanding...”

“Caesar is a passionate and inspirational superwoman. With her super-powers and her contagious positivity, she transforms unfulfilled and disoriented young people in purpure-driven, fulfilled, entrepreneurs.”

“Caesar in my opinion had little to work with, as I had no experience in the area of entrepreneurship. However with patience and grace she was able to help me work through the various things that I found challenging.”
Anika Williams
“I absolutely love working with you. You helped me work on my pricing and firmly but kindly encouraged me to increase my prices to reflect my costs. It was scary but I did it and it’s transformed my business. Thank you!”

“Caesar Is an amazing listener, she listens with genuine care and interest. Her manner is extremely professional yet has a relaxed nature that allows you to really open up. Caesar is a reliable person and has been an incredible strength for me...”

“Caesar is so unbelievably supportive and enthusiastic, which is invaluable as a solo female founder who sometime has wavering self-belief and struggles with the isolation of working alone. As soon as we met, Caesar understood my business...”

“Being a single parent and working full time I didn't think I'll have the time to explore my passions. I have found cooking to be my outlet to destress and the process of cooking takes me out of my daily struggles..."
Xanthe HaganMona’s Kitchen
“I highly recommend Caesar. She has been incredibly helpful for my entrepreneurial journey. She helped me set up my business when I felt thrown in at the deep end, and I've had some really helpful coaching sessions that have helped me with my business strategy and growth.”

“You're a great listener, really engaged and supportive, and support not just from a business perspective, but a personal development one, which is often where I feel I lack support building a business alone.”

“Caesar is an unbiased business counsellor who encourages me to remember myself and my personal goals alongside my business. I thoroughly enjoy my sessions with Caesar and am grateful to have her input on my business.”
Daisy MatthewsChef Girl
“Caesar is the ultimate plug. Working with Caesar has been brilliant, she's brought great experience to our business and her thoughtful approach has really given us the space and time to think, plan and execute on our ideas and growing our business.”
Carl Konadu 2-3 Degrees
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